Archive for the 'ICMI' Category
Posted by Ted Hopton on June 24, 2008
I just accepted a new job! I was not looking (really!) but when the job description landed in my email I was stunned. I have never before seen a job description so perfectly tailored to me. Point by point, as I went through it I kept thinking, “yeah, I’ve done that, yeah, I have experience with that, yeah, I want to do that…”
So I went for it, and happily the hiring manager thought I was a good fit for it, too. It’s with the same company, actually: I’m moving from ICMI, which is a part of United Business Media (UBM), to UBM’s corporate entity, specifically in the People and Culture Group (formerly known as Human Resources, formerly known as Personnel).
So what’s the job? UBM Wiki Community Manager. We’re going to be rolling out wiki software and other collaboration tools across the entire enterprise. My job, in a nutshell, Read the rest of this entry »
Posted in Career, ICMI, Web 2.0 | 1 Comment »
Posted by Ted Hopton on May 29, 2008
How did I miss posting about these great articles by Jay Minnucci? I went to link to them from the post I just wrote about Dr. Jodie Monger’s article on survey malpractice and that’s when I discovered I never wrote about them. They were both published in ICMI’s Customer Management Insight (CMI): Getting a Real Measure on Satisfaction (Part I) and Getting a Real Measure on Satisfaction (Part II).
Well, now I am! I loved this two-part series Jay did so much that I asked him to do a presentation on this topic at ICMI’s Dallas Call Center Demo and Conference last week. I think the live session was even better than the articles, because of the audience participation and the dialogue that took place, and just because Jay’s a fun and professional speaker.
These articles make an excellent companion to Jodie Monger’s article that I just wrote about, Are You Guilty of Survey Malpractice? She delves into the details of survey practices and Jay uncovers a whole lot of other factors that you’ve likely never considered.
Surveys alone do not reflect true customer satisfaction levels. Behavioral metrics hold the key to managing dissatisfaction.
I love the way Jay pussy-foots around touchy issues so delicately, as he does here: Read the rest of this entry »
Posted in Call Center Management, Call Centers, Customer Sat, Customer Service, ICMI, ICMI Conferences, ICMI's CMI | No Comments »
Posted by Ted Hopton on May 29, 2008
Dr. Jodie Monger knows surveys, and in this Customer Management Insight (CMI) article, “Are You Guilty of Survey Malpractice?,” she explains what NOT to do on your customer satisfaction surveys.
Measurement programs must meet certain scientific criteria to be statistically valid with an acceptable confidence level and level of precision or tolerated error. Without these considerations, you are guilty of Survey Malpractice. To defend your program with “it has always been this way” or “we were told to do a survey” is not sufficient. Research laws adhered to in academia apply to the business world. A deficient survey yields inaccurate data and results in invalid conclusions no matter who conducts it.
How hard is it to come up with a bunch of questions and create a survey? That’s what most of us think, and if you just want some quick and informal feedback, that’s fine. But your customer satisfaction measurements are another story altogether. Jodie explains seven warning signs of “survey malpractice”:
- Measuring too many things
- Not measuring enough things
- Measuring questions with an unreliable scale
- Measuring the wrong things or the right things the wrong way
- Asking for an evaluation after memory has degraded
- Accuracy and credibility of service providers and product vendors
- Wiggle room via correction factors
(See the article for the explanation associated with each.)
Posted in Call Center Management, Call Centers, Customer Sat, ICMI, ICMI's CMI | No Comments »
Posted by Ted Hopton on April 29, 2008
It’s common sense once you think about it, but applying marketing principles to your company’s image can be an important part of your approach to recruiting.
To bring quality candidates to your door, you have to have them at “hello.” Positive branding — attaching your call center’s name to a reputation for quality benefits for both customers and agents — can increase your desirability in applicants’ eyes.
read more | digg story
Posted in Call Center Management, ICMI's CMI | No Comments »
Posted by Ted Hopton on April 29, 2008
In this excerpt from their best-selling book, How to Build a Speech Recognition Application, EIG’s Bruce Balentine and David Morgan touch on the unique application design issues surrounding speech-enabled IVR systems.
read more | digg story
Posted in Call Center Management, ICMI's CMI | No Comments »
Posted by Ted Hopton on March 19, 2008
Posted in Call Center Management, Call Centers, Customer Service, ICMI, ICMI Membership, ICMI Publications, Metrics, Research, Statistics, Trends | Tagged: Call Center Management, call center metrics, Call Centers, FCR, first call resolution, first contact resolution, ICMI, ICMI Membership, KPI, Metrics, research report | No Comments »
Posted by Ted Hopton on March 12, 2008
Call center metrics are the source of so very many questions we hear at ICMI. What should be measured, how should you measure, what standards or benchmarks exist for each measure, how do you interpret and act on measured results — all of these and more are issues that trouble many call center professionals at one time or another.
So it should not be surprising that the March 2008 issue of ICMI’s Customer Management Insight (CMI), includes two articles that address call center metrics. Cliff Hurst, of Career Impact, Inc., offers his thoughts in “Identifying the KPI’s that Matter Most” and Fred Van Bennekom, of Great Brook Consulting, provides his own explanations in “Measuring Service Effectiveness.” I know both of them, as well, since they have been speakers at ICMI’s conferences and I respect the experience and judgment that each brings to the table.
It’s interesting, though, that Fred is in his “sweet spot,” since his area of expertise truly is in measurement, particularly statistical measurement, while Cliff is probably best known for his work on quality monitoring. I think this difference shows in the two articles and the approaches each writer takes.
You’ll see in Fred’s a precise organization, where every metric or method gets defined and then has its advantages and then its shortcomings explained in order. He knows in depth what he’s talking about and so can get to the point concisely. I like the graphic he included, too, which again shows the orderly way he has addressed his subject:
The Portfolio of Customer Feedback Research Techniques
What I like about Cliff’s approach, however, is that this material does not come across as routine when he writes about it. Read the rest of this entry »
Posted in Call Center Management, Call Centers, Customer Sat, Customer Service, ICMI, ICMI Publications, ICMI's CMI, Metrics | Tagged: Call Center Management, Call Centers, Career Impact Inc., Cliff Hurst, Customer Service, Frederick C. Van Bennekom, Great Brook Consulting, ICMI, KPI, Metrics | No Comments »
Posted by Ted Hopton on February 20, 2008
If you’ve been around the call center industry any length of time (say, 5 minutes), you’ve heard the buzz about “agent empowerment.” It’s a hip-sounding phrase, and if you’re a call center representative it has a nice ring to it. If you’re a call center manager, however, it may sound more vague and perhaps threatening to you (”I’m supposed to be the one with the power, right?”).
Of course, if you’re a call center manager, the chances are you’re a “people person,” anyway — since that’s an essential quality for success in the people-intensive call center environment — so you may already be touchy-feely and confident enough to appreciate the idea of empowering your employees. Don’t be scared: it will be good for you!
To help everyone understand the truth behind the buzz about agent empowerment, ICMI assigned our crack research team (that would be Greg Levin) to investigate. You can read the report for free if you’re an ICMI Member, or download it for $24.95 if you’re not so privileged. Here’s what you can expect: Read the rest of this entry »
Posted in Call Center Management, Call Centers, ICMI, ICMI Membership, ICMI Publications, Management, Research, Trends | Tagged: agent empowerment, Call Center Management, Call Centers, ICMI, ICMI Membership, ICMI Publications, Management, Research, Trends | No Comments »
Posted by Ted Hopton on February 15, 2008
Well, the Miami Call Center Demo & Conference just ended. IMHO, which is completely and positively biased, it was excellent!!! But, what really counts is that the attendees certainly seemed to be of the same opinion. That’s what I like to hear 
I have to admit, I had a scare at the end. Read the rest of this entry »
Posted in Call Center Management, Call Centers, ICMI, ICMI Conferences | Tagged: Call Center Demo, Call Center Management, Call Centers, Education, ICMI, ICMI's Conferences | No Comments »
