One Blog or Specialized Blogs?
Posted by Ted Hopton on July 19, 2008
I started this blog just to get started blogging. I had wanted to blog for years, but one thing after another held me back, not the least of which was fear that I would not keep up with it. Blogs that aren’t updated regularly aren’t really blogs, IMHO. I didn’t want to set something up that I could not commit to and write in frequently.
So, one decision I made was to let this blog include any and all content I felt like blogging about. I know people who have different blogs for different kinds of content. That makes sense, and if you’re trying to build traffic to your blog it’s probably best to be targeted in what you write about, so readers interested in that content will find your blog valuable.
But I’m not doing this for the website traffic and I couldn’t commit to keeping up with more than one blogs, such as one about work topics and one about things of personal interest to me. So I made this blog a blend that reflects all of me — all of my interests, whether professional or personal, the serious and the silly, the carefully considered and the random tidbits. I’ve decided I like it this way.
Now, my career has changed direction and blogging is suddenly part of my official job, internally in my company. So, now I have several internal company blogs I write in, leaving me with less work stuff to write about here (unless I choose to cross-post in both places, which is a possibility I’ve considered). And I really want to blog publicly about what we’re doing in my company with social media. So, do I start a new blog solely for this, or do I mix those posts in here?
Well, I’m still working this out, but the path of least resistance is to just to stick with putting all my external blogging in here. That means that my professional posts in here will shift from call center topics to social media topics. If you’ve been coming here for the call center content, you’ll find less and less that is new of interest for you here. If you come here for the non-call center stuff then you won’t see much change. If you’re interested in social media, then I hope you’ll find this blog to be a rich resource of ideas on that topic.
If you have any thoughts on it the direction I should go with this, please share them with me!
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This entry was posted on July 19, 2008 at 8:11 am and is filed under Blogs, Call Centers, Career, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.


