Yaicha

Ted’s take on the world, one topic at a time.

  • Subscribe to Yaicha

    AddThis Feed Button
    AddThis Social Bookmark Button Subscribe to me on FriendFeed
  • Archive

  • Popular Posts

  • On My iPod

    ADELE
    Black Kids
    Carolina Liar
    Feist
    Fleet Foxes
    Flight of the Conchords
    Fountains of Wayne
    Kaiser Chiefs
    Kathleen Edwards
    Keane
    KT Tunstall
    Lemon Jelly
    Liz Phair
    Mark Knopfler
    Mary Chapin Carpenter
    Massive Attack
    Matchbox Twenty
    Melody Gardot
    Nada Surf
    Plain White T's
    The Pretenders
    Santogold
    Sea Wolf
    Shelby Lynne
    The Shins
    Snow Patrol
    The Ting Tings
    U2
    The Verve

Surprise: E-Mail Marketing Still Works

Posted by Ted Hopton on April 21, 2008

There’s good news and bad news for email marketers in this short but fact-filled article from eMarketer.

Half of US adult e-mail users surveyed in April 2008 for Merkle’s “View from the Inbox” study, conducted with Harris Interactive, said they had made an online purchase in the previous year as a result of permission-based marketing.

read more | digg story

Advertisement

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s

 
Follow

Get every new post delivered to your Inbox.